MBN Monthly Networking and Catch-Up : 24 Aug

Welcome to the MBN August Monthly Catch-up! This is a chance for members and friends alike to meet casually after work with fellow Melbourne-based business people for an evening of networking.

This month our business snapshot is 'Social Media ROI and Metrics for Success!" by George Hawwa of Attention Experts.

Discussion Points

• What really creates return on investment from a social media marketing campaign?
• What metrics are the correct metrics to measure on a social media campaign?
• How to know what defines success from your social media activity?
• What is the one metric that will make or break your campaign, and that no one really practices?
• The social media marketing formula for success, what is it?

Our Presenter | George Hawwa

As owner and Founder of Australia's most 5-star rated social media agency 'Attention Experts' which was started in 2016, George has worked on social media strategy, management and analysis across over 20 different industries with companies from across the world. As Growth Director of George is in charge of the overall client strategy and also agency growth.

George won the 'Outstanding Young Entrepreneur' award at the NSW Regional BusinessChamber Awards in 2018. George started Attention Experts, after successfully starting,building, and selling two multi-million dollar businesses utilising social media. He was approached by organisations, for his competence after both businesses were sold, and hence decided to embark on establishing his own social media agency. George has a bachelor in Mathematics and Finance from the University of Technology, Sydney and a bachelor of Arts - majoring in Asian Business Studies and Politics from Griffith University. George has been called to be an expert witness in court cases involving social media defamation and trademark infringement.

He is a sought-after keynote speaker and presenter for industry groups and in-house training on the subject of social media. George also lectures on behalf of the Centre for Continuing Education on social media strategy at Sydney University.

About the Event

If you are a paid member of the MBN, then this event is complimentary for you to attend . However, please be sure to register via your member's only link emailed to you so that we can track your interest and attendance. Additionally, if your membership level is Elevate or Accelerate, you are welcome to bring a guest(s). Just let us know and we will get them registered.

Want to attend this event for free? Become a paid member of the MBN and you are able to attend our monthly events complimentary as part of your membership package. Click here for more information: MBN membership packages.

Please arrive from 5.00 pm to mix and mingle. Formalities will commence at 5:45 pm and we will look to conclude between 7:30pm and 8pm. Drinks and refreshments will be available at bar prices and we will provide some complimentary nibbles.

See you there!

MBN MEMBERS: This session is free for members. Check your emails as you will be sent a link to access your complimentary tickets.

Not Yet an MBN Member? Become a member today and attend this event for free!! Also entry to the MBN Business Awards are free for members! Details here: https://mbn.org.au/membership/